April 18, 2023 2:15 PM – 2:45 PM Capital D
It’s no secret that consumers increasingly want to conduct more of their car shopping and buying process online, but which consumer types are most interested in this. TrueCar will share – for the first time on the Auto Intel Summit stage – the results of a comprehensive consumer study that reveals the emerging consumer type who will value the ease and simplicity of the process over more traditional criteria. The results of this study will not be available elsewhere before the event.
Key Takeaways:Â